Conversion Fanatic: How To Double Your Customers, Sales and Profits With AB Testing by Justin Christianson
Author:Justin Christianson [Christianson, Justin]
Language: eng
Format: epub
Published: 2015-09-19T21:00:00+00:00
Eight
Testing Mistakes And How To Avoid Them
“A person who never made a mistake never tried anything new.” ~ Albert Einstein
You say you are testing and working on improving your conversion rates, but most likely you are making some mistakes. Mistakes as in the quote that opened this chapter are sometimes par for the course but the more help you can get to avoid them the better.
After thousands of tests, we have boiled it down to these 4 common mistakes people make when looking at conversion optimization.
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